Millennials and their commi-memes
By: Jarita Kassen
“I can’t wait for H&M to open at Cavendish but, like, I also feel so bad for supporting this manifestation of consumerism and ultimately Capitalism”.
It is no doubt that meme culture is an integral part of the way that Millennials express themselves. One of the most prominent themes throughout these memes is Socialism.
Millennials are however also known for being “basic” and fully-indulging in all things that are effects of the capitalist agenda. This does not mean that they cannot share Socialist ideals. These ideals are redistribution of wealth and provision of vital social services and benefits. Basically Socialists care about the plight of ALL people and not just the privileged bourgeoisie.
Essentially this means that Millennials actually care about the people around them more than the past generation of Capitalists. I believe that we are just tired of seeing members of our society being exploited and excluded. The only way to remedy a situation that is so deeply entrenched in society is to be radical. Now sharing memes is not particularly radical but it does show that Millennials are thinking this way.
If I was a conspiracy theorist I would think that Millennials were actually part of an underground Socialist movement and memes are the way of mobilisation. Is there any other reason that Millennials would be calling an ancient bearded man their #MCM?